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Advertising Rules

"The book light-heartedly pokes fun at statements that, either for good or bad, have become cliched principles of advertising."
- Dezeen

"You don't have to be in advertising to appreciate this quirky little coffee-table book."
- Design Indaba

Advertising. It’s been called the greatestart form of the 20th century, as well as the biggest evil (see page) man hasever produced. Whether or not you believe in a thing called ARTvertising or ofthe opinion that advertising, along with branding and marketing, is downrightdiabolical, you’re bound to find this book a source of inspiration. 

Edited by: Anneloes van Gaalen |
Design: BORN’84 | 
English | 160 pages | 
Hardcover | 17 x 12 cm | € 15 | 
ISBN 978 90 6369 215 5

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